Press Release Distribution Service Usually Asked These

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When you use press release distribution service, you still have to be active in taking care of your press release. Not many companies know that their role could be so supportive to the success of brand awareness through press release. Even when they have hired best press release distribution service, they mostly know that they still need to check everything so there will be no mistakes in your press release goal. You may need to see these before you jump into the content. 

Attractive illustrations

For the content / press release content, you can explain the news lead in more depth. In this paragraph, you can explain only a few elements such as what, why, and how. Meanwhile, in the next paragraph, you can explain the where, when, and who elements. However, once again we submit t of explanations for the 5W + 1H elements is not binding and can be modified according to your needs. Besides that, you can add the illustrations after it. 

The use of attractive illustrations in press releases aims to increase the reader's curiosity about your release. By using an attractive illustrated image, it indirectly gives the reader an idea of   the content of your press release. In addition, the use of photos that have story telling value is of course not only limited to an aesthetic function but can also add depth to information.

Recheck, confirm, and delivery

Re-checking is done in order to reduce typos (typos) in your release. For example, you mistyped a character's name (be it the main name or title), mistyped the date of an activity, data and so on. Check all parts of the press release. In addition, make sure you also include a contact person so that the media can contact you at any time if there are things you want to confirm.

After the press release draft is drafted, you must ask your boss for confirmation so that the release gets approval. But it would be better if you get direct confirmation from top management. Then the release is ready to be sent to the media. You can send it via email.

It is also important for you to know, in general the media have their own deadlines for receiving press release submissions, which range from 3:00 p.m. to 11:00 p.m. 17.00 WIB. It's a good idea to send out the press release early, because the faster you send the press release, the better your chances of getting high coverage. After the media confirms the publication of the press release, don't forget to thank them.

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